Catalyst Research has launched its inaugural aged care industry study in partnership with Council on the Ageing (COTA) Australia.
The national study to build an understanding of what people are looking for when choosing a nursing home will gather feedback from more than 5000 Australians – those currently living in residential aged care, the people who love them, and others considering care in the future.
The findings will be used to inform nursing home providers of consumer choice factors, information sources, and the hopes and fears of residents.
Ian Yates AM, Chief Executive of COTA Australia said it’s a chance for the general public to help shape the future of aged care.
“Older Australians want more choice and control and more diverse options when choosing their aged care,” he said.
“We need industry to invest in different services, and this research will give them the certainty to invest.”
The survey can be accessed here.
- Catalyst is an Australian insights agency founded in 1998 that conducts custom studies acrosshealthcare, technology, finance, publishing, manufacturing, government and NFP sectors.
- COTA Australia is the national peak body for older Australians, providing policy advocacy, research, and representation to the over eight million Australians over 50 years old.